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The Science of Persuasion

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After years of discussion, the British House of Commons has approved the creation of embryos with genetic material from two women and one man by a substantial majority – a vote of 382 to 128. The House of Lords will probably pass the bill, which amends the 2008 Human Fertilisation and Embryology Act, later this year.

Abstract: 
How did scientists win the public relations war to persuade British Parliament to approve the creation of three-parent babies?
Footnote: 

How did scientists win the public relations war to persuade British Parliament to approve the creation of three-parent babies?

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